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What channels are available on the platform?We specialise in unlocking access to five emerging media channels: Esports: Engage with the rapidly growing esports audience by advertising within the exciting world of competitive video gaming. Sponsorships: Explore sponsorship opportunities across various industries and events to effectively promote your brand or products. Podcasts: Tap into the popularity of podcasts, reaching engaged audiences through audio content on a wide range of topics. OTT (Over-The-Top): Access the world of over-the-top streaming services, where you can advertise on digital platforms such as Netflix, Amazon Prime Video, Hulu, and more. Influencers: Collaborate with influencers who have a strong online presence, allowing you to connect with their dedicated followers and target specific demographics. Our platform is designed to provide comprehensive access to these channels, helping you make informed advertising decisions and effectively reach your target audience across various media types.
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What is the benefit of using MEG?Our platform simplifies the advertising process, offers transparency, security, and direct communication with brands and media owners. It empowers you to make informed decisions about where to invest your advertising budget, ensuring maximum return on investment across a wide array of channels. There are a few key factors that allow us to provide maximum value to users: Safety: We prioritise security. You can trust that your transactions are conducted within a secure environment, reducing the risks associated with ad fraud and unverified placements, on an established platform. Easy: Our platform is designed to be user-friendly and intuitive. It simplifies the process of buying and selling premium inventory across various advertising channels, saving you time and effort. Precise Audience Targeting: With us, you purchase advertising space specifically tailored to your target audience. This precision means you know exactly where your advertising budget is going, maximizing the impact of your campaigns. Choice Across Multiple Channels: We provide access to a diverse range of advertising channels, all within a single platform. This means you can explore and choose from various channels, both established and emerging, all in one place.
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Why is emerging media important?Emerging media is important because it drives innovation, enhances engagement, allows for personalization, disrupts traditional models, influences culture, creates economic opportunities, fosters global connectivity, and provides valuable data. As technology continues to advance, emerging media will play an increasingly vital role in how we communicate, entertain, and conduct business in the digital age.
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Is there a minimum budget/spend needed for MEG?Inventory can be bought for as little as $1000, but we would strongly recommend a minimum spend of $5000 to ensure positive results.
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What is MEG?MEG is a worldwide trading platform providing a neutral and unbiased marketplace for advertisers and media owners. This independence ensures fairness and transparency in all transactions.
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How does MEG provide transparency?We offer easy access to bought and sold inventory, providing complete visibility into available advertising space. All inventory is priced by media owners and content creators, with no hidden fees. The pricing structure is clear and upfront, ensuring no surprises during transactions. Brands and Media Owners can see their funds and transaction history at all times, and our commission is clearly shown throughout the bidding process, ensuring transparency in cost breakdowns.
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What is Emerging Media?Emerging media encompasses the latest and most cutting-edge communication channels and technologies that are in the early stages of adoption or development. These forms of media often leverage new and innovative technologies to create novel ways of delivering and experiencing content. Emerging media can encompass a wide range of formats and technologies and is characterized by its potential to disrupt traditional media and communication practices. Emerging media is closely tied to advancements in technology and often incorporates technologies such as virtual reality, augmented reality, artificial intelligence, blockchain, 5G connectivity, and more. It prioritizes interactive and immersive experiences, aiming to engage audiences in new ways, often blurring the lines between the physical and digital worlds. Many emerging media platforms encourage user-generated content, enabling individuals and communities to create and share their own content and narratives. Emerging media often caters to niche or specialized audiences, allowing for highly targeted content and marketing strategies. This form of media thrives on experimentation and innovation. Creators and businesses in this space are continually exploring new possibilities and pushing boundaries. Emerging media has the potential to disrupt traditional media and communication channels by offering alternative ways of accessing information, entertainment, and social interaction. At Media Exchange Group, we specialize in five key emerging media channels: Esports, Sponsorships, Podcasts, OTT and Influencers.
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How does MEG ensure the security of users?We are committed to creating a secure and trustworthy environment for all users, where their personal information, communications, and transactions are protected at all times. Personal details will be kept safe at all times and will not be shared with third parties under any circumstances, as per GDPR specifications. All communication between users, whether advertisers or media owners, takes place within our messaging feature, ensuring visibility and security for both parties. Every transaction conducted on the platform can be traced back to individual users, maintaining accountability and transparency throughout the platform. To further enhance security, we employ a role-based access control system. This means that each user is assigned specific access levels and roles, allowing organizations to manage and restrict access based on their unique needs. This helps prevent unauthorized access and maintains data integrity. Is there a minimum budget/spend needed for MEG? Inventory can be bought for as little as $1000, but we would strongly recommend a minimum spend of $5000 to ensure positive results.
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What does MEG cost?For the rest of 2024, it will be free to upload inventory and bid on deals within platform, allowing users to explore and utilize the platform without incurring fees. The base pricing is determined by the media owner and agreed during bid stage. We charge a commission percentage that is agreed upon by both the media owner and the advertiser for each deal. This commission represents our fee for facilitating the transaction.
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Is my money safe?Yes, your funds are securely held in a separate client bank account on our platform.
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How is your platform different from programmatic?We offer a different advertising approach that emphasizes guaranteed advertising space, premium formats, and a focus on brand awareness rather than programmatic's audience-centric, real-time bidding model. This distinction provides advertisers with an alternative means of achieving their marketing goals. Unlike programmatic advertising, MEG is not a real-time bidding platform. It doesn't rely on the automated auction-style bidding that characterizes programmatic advertising. Our approach is space-centric, meaning it sells advertising space against a specific audience. In contrast, programmatic advertising is audience-centric, focusing on targeting specific audience segments regardless of where the ad appears. On our platform, the advertising space is guaranteed. Advertisers know exactly where their ads will be placed, providing certainty and control over ad positioning. We do not rely on cookies for audience targeting. This is in contrast to programmatic advertising, which often utilizes cookies for tracking and targeting users. We focus on premium types of formats, ensuring that ads are displayed in a contextually relevant and high-quality environment. It prioritizes the "right time, right place, right person" approach. Our primary focus is on brand awareness rather than performance marketing. It is designed to help brands create a strong presence and engage with their target audience effectively.
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How does MEG save time and resources?Our user-friendly platform, swift bidding process, and fast campaign reconciliation save valuable time and resources for advertisers, enabling them to focus more on their core marketing strategies and objectives. Our platform is designed for ease of use. It empowers marketing teams to efficiently plan and make trades, reducing the time spent on complex processes historically involved in executing advertising campaigns. Bidding on our platform is a quick process, taking only minutes to complete. This efficiency allows advertisers to make decisions rapidly, optimizing their campaigns without prolonged delays through facilitating access to key advertising space. Our system ensures that campaign reconciliation occurs within 40 days of the campaign completion date. This rapid reconciliation process accelerates the settlement of accounts, reducing the administrative burden on marketing teams and financial departments.
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How does it work?Here's a step-by-step overview of how our platform operates: Media Owner Uploads Inventory: Media owners upload their advertising inventory onto the platform. Brand Transfers Funds: Brands transfer funds onto the platform to initiate advertising campaigns. Campaign Objectives: Brands search for inventory that aligns with their campaign objectives. Bid Submission: Brands make bids on the chosen inventory. Bid Acceptance: Media owners can accept or reject the bid submitted by the brand. Communication: If the bid is accepted, both parties connect through the platform's messaging tool or review documentation for next steps. We streamline the process, facilitating transparent and efficient transactions between media owners and brands.
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How do I view the bid?To view the bid, you’ll need to locate your owned inventory. To do this: Go to ‘Portfolio’ In the green navigation, click ‘Owned Inventory’ This page will show you a list of all the inventory you own along with their details and the current status
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My bid has been accepted, what happens next?Congratulations! The seller will be reviewing your bid along with any deliverables or information you have sent over to them within your campaign details. If you haven’t sent over any deliverables, please contact them directly via our messaging platform. To do so, you can follow our handy guide here. You can share as much detail as you’d like within the messaging feature. Please make sure to include a timeframe on when you’d like them to complete your request by if this is relevant. The seller will then complete your request and once their content is live, they will let you know. If you’re concerned at any point, please reach out to the seller in the first instance, and Media Exchange Group afterward.
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How do I search the marketplace?Go to ‘Marketplace’. You will see a filter system to the left-hand side. Select all the filters relevant for your search, the mandatory options include: Campaign – it is important to match the bids to the relevant campaign. Media Type – this includes TV, Podcasts, Radio, Influencers, Sponsorships & Events, and Connected TV. You can make bids within the same campaign for different media types, however you will have to search separately. There are also optional advanced filters you can fill out, these include: Date range Genre Platform – this is relevant to Influencers only and refers to social media. Price range Age category Once you’re happy with your filters, select ‘Search marketplace’. The relevant inventory based on your filters will show. Within the table, all relevant information will show including the average price per slot.
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How do I make a bid?Search the marketplace as above. Click on the inventory that you would like to bid on. Locate the individual piece of inventory, making sure you view all the relevant information. This includes: Description – what you are getting. Audience data – how many people estimated to see this. Additional information Price Once you’re happy, click on the pink ‘Bid’ button on the right-hand side of the piece of inventory. Enter the amount of your bid. Please bear in mind that a seller has set a guide price for a reason and may not accept a lower bid. Tick the box to confirm you accept the T&Cs of using our platform. Select ‘Place bid’ Your bid will then be sent to the seller to either accept, reject, or negotiate. You will also notice that the initial ‘Bid’ button is replaced with a ‘Bid placed’ button, and you will no longer be able to bid on that piece of inventory.
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What happens if I’m unhappy with the deliverables received?In the first instance, please get in touch with the inventory owner and let them know. It may be possible for them to fix any issues or resubmit their work. If you’re still not happy, please get in touch with us as soon as possible by emailing us at support@mediaexchange.group and give us as much detail as possible including: The inventory owner The specific bid The deliverables agreed One of our team will be in touch as soon as possible. Once you’ve let us know, we’ll also be able to postpone any payments until the dispute is solved.
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How do I create a campaign?Select ‘Portfolio’ and you will automatically land on ‘Campaigns’. Click the pink ‘Create a campaign’ button. Within the first screen, ‘Information’, fill out the relevant details of your campaign and go to the next step. Please note all these fields need to be filled out. In ‘Geography’, select the relevant Geography or Country for your campaign and go to the next step. In ‘Advert category’, select the most relevant category for your campaign and go to the next step. In ‘Clearance’, select the relevant age clearance needed and go to the next step. Review all the information you have entered, and once you’re happy, select ‘Create a campaign’.
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How do I view or edit a campaign?Select ‘Portfolio’ and you will automatically land on ‘Campaigns’. Click on the title of the campaign you would like to view. Here, you can view all the bid activity on this campaign. Within the image at the top, you can select ‘edit campaign’ which will show all the information you have entered about the campaign. You can edit this directly within the form. Click ‘update campaign’ to save your change.
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How do I view the inventory I've bought?Owned inventory refers to any inventory you have bid on that has been accepted, therefore you now “own” it. Select ‘Portfolio’ and within the green banner click ‘Owned Inventory’. The owned inventory will show as a list and show all relevant information you need to see, including: Campaign Date / Duration Sponsorship / Influencer including description Price Status Reference
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How do I talk to the owner of the inventory?You can do this via our messaging platform. To find out how to do this, follow our handy how-to guide here.
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What is the dashboard, and how does it work?Your dashboard considers all your inventory. There are three main parts: Budget – This shows as a pie chart and shows your current budget. Remaining – how much of the budget you have left to spend. Bought – inventory you’ve bought. Pending – this may include bids that have yet to be managed from the seller’s side, or any payments you have withdrawn. Activity – This shows the activity of the bids you have received, as well as how you have managed them. Bid Information – This shows how many bids you’ve received in total, and how they have been managed. There is also a button on the dashboard if you need help with anything. Please click this, and it will take you to our in-platform messaging so we can help. We are working on our platform constantly, and there will be new analytics we will add to this area. If there’s something you need, please get in touch.
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What is a campaign?The campaign is a summary of all the details pertaining to a brief you’d like to pass onto a media owner, seller, or content creator. The purpose of it is to give the media owner as many details as possible so they will be able to understand what their needs and deliverables are. The campaign includes details such as: Creative Link – this can be used to share a contract, deliverables, artwork and more. Audience Start Date Language Description – Within 250 characters, briefly describe your campaign. For extra detail, please use the Creative Link to attach documents. Advert Category Clearance Needed – If there are any age restrictions on your brief. Geography or Country
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What do I need to include in my campaign?Quite simply – the more information the better. Please make sure you fill out all of the details listed above so that a media owner can understand your campaign. The area for ‘Creative Link’ is the most important part as you’ll be able to include as much detail as possible. You could use the link to send things like presentations or Dropbox links with multiple folders. Here are some of the details you could include: A contract Set of deliverables Advertising examples Information on your brand Creative artwork
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How do I upload my inventory?This may look different depending on the type of inventory you’re uploading, but it follows the same pattern. Select ‘Content’ and you will automatically land on ‘Manage Content’. Select the pink ‘Create’ button in the top right-hand corner. This will open up a modal of content options to create, including: Channel Programme Sponsorship Entity Influencer Event Podcast You will always need to create your inventory within its hierarchy. For example, you will need to create a sponsorship entity before you create an event (so that you can assign the event to the correct entity). To create a Sponsorship Entity: Click ‘Create’ to open up the modal Select ‘Sponsorship Entity’ Select the relevant parent category (Channel or Sponsorship Entity) and select OK. Add the name – this could be an Influencer name, Esports Team, Podcast name, or Event. Select the type of inventory this is – Sponsorship & Event, Influencer or Podcast Select the geography or county where this inventory sits. Click Create The Sponsorship Entity is now created. It will not show up on the Manage Content page until you create something to assign to it (Event, Influencer, Podcast etc) To create an Event, Influencer, Sponsorship or Podcast: Click ‘Create’ to open up the modal Select the relevant type of inventory Fill out all of the necessary details for your inventory. Those with an asterisk (*) are mandatory. The mandatory fields include: Title – for example, Instagram Post, Gold Sponsorship Description - a brief description of what you are selling. This could be an explanation of what the buyer gets from a sponsorship. Quantity – how many times you can sell this piece of inventory. For example, a headline sponsorship could only be sold once, but a social post can be sold multiple times. Sponsorship Entity – this is where you assign your inventory to the correct inventory. For example, if you were creating a headline sponsorship, the entity may be your esports team or an event. Genre(s) – what genre your inventory is. Guide Price – the minimum price you would accept for this piece of inventory. You will be able to add multiple currencies here. If you’re unable to add any pricing, please check you’ve added currencies in the company account. For more information, click here. There are other pieces of information you can fill out which is optional. These include: Additional Details – is there anything else the buyer needs to know? Restricted Categories – are there any categories of brands you cannot work with? Audience Data – any data you can share with the buyer. This may mean followers, ticket sales, viewers etc. We highly recommend everyone adding audience data to their inventory as it will make buyers more likely to bid. Date or Duration – you may only select one or the other. A Date may be used for a specific event, whereas a duration may be used for something such as a sponsorship. Once you’re happy with all your information, click ‘Create’. The inventory is now created and will be populated on the Manage Content page.
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Can I allow buyers to build their own bid?Yes. When creating a piece of inventory, there is a tick-box at the bottom of the screen that says, “Allow buyer to build their own bid”. If this is ticked, this means the buyer will add in their own description of what they want, as well as their price. You can accept or reject this. You may also want to chat with them using our messaging feature. To find out more about messaging, click here.
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What is the dashboard, and how does it work?Before we begin, please make sure you have set up your account following our guide here. Your dashboard considers all of your inventory. There are three main parts: Inventory – Shown as a pie chart, including where your current inventory sits, as well as its price. Available – this means the inventory can be bid on. Sold – inventory you’ve sold. Pending – this may include bids that have yet to be managed, or any payments you have withdrawn. Activity – The activity of the bids you have received, as well as how you have managed them. Bid Information – How many bids you’ve received in total, and how they have been managed. If you have multiple currencies, you can switch between currencies using the drop down on the top right-hand side. This will give you options such as GBP, USD and EUR. There is also a button on the dashboard if you need help with anything. Please click this, and it will take you to our in-platform messaging so we can help. We are working on our platform constantly, and there will be new analytics we will add to this area. If there’s something you need, please get in touch.
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How do I find my deliverables?These should usually be found within the campaign details. To view these: Go to ‘Portfolio’ and in the green navigation click ‘Sold inventory’ This will show a list of all the inventory you have sold There is a column called ‘Campaign’, find the line of inventory you want to see the campaign details for, and click on the underlined campaign name. This will show all the details. If you can’t seem to find your deliverables, please get in touch with the buyer directly via our messaging platform here.
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How can I change pricing?You can change the price of a singular piece of inventory using the editing guide above. You can also add new currencies to your inventory in bulk. To do this: Ensure you have added the currency within the account area. If you need help, view our guide here. Go to the Account area Go to ‘Currency Update’ Select the base and target currency. For example, if you want to change all of your GBP inventory to USD then GBP is the base, and USD is the target. Type in the FX Multiplier, this is the exchange rate you would like to use. Click ‘Update’ The process will then be started, please bear in mind that it may take time depending on how much inventory is being updated. You’ll also see a ‘Update History’ for reference, so you can check when it has last been updated. This will also keep up to date so you can see when your inventory currency change has been completed. When it’s been updated, you’ll also receive a system notification.
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What happens if I can’t deliver on time, or at all?If you’re worried that you won’t deliver on time, please get in touch with the buyer as soon as possible and let them know. They may be able to change your deliverables or the timeframe. It is imperative that you let them know, otherwise they may dispute your bid. If you don’t think you’ll be able to deliver at all, please get in touch with the buyer as well as Media Exchange Group at support@mediaexchange.group so that we can work this through.
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Can I negotiate a bid?Not right now, but we’re introducing a new feature in 2024.
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How do I remove inventory if I no longer need it?We think it’s best to keep all your inventory in one place. So, rather than delete it, we ask that you change the quantity down to 0 (or the number you have already sold). Therefore, it will no longer show in our marketplace, and you’ll easily be able to get it back if you need it again. To change the quantity, follow the editing guide above.
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How do I view the inventory I've sold?We put all of your sold inventory in one place, that way, it’s easy to reference it at any point. To view it: Select ‘Portfolio’ and then select ‘Sold Inventory’. You’ll see a list of every piece of inventory you’ve sold, along with the key details: What you’ve sold The status of the bid Who you sold the inventory to What the buyer’s campaign was The details of the campaign The price Reference you can use for invoicing
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I’ve accepted a bid, what should I do next?Congratulations! The first step should be checking the details of the campaign that the buyer has set. This should have been reviewed whilst you were considering their bid. Some buyers will include a link to a contract, or set of deliverables, within the campaign details. If they have, please download the information and review it at your earliest convenience. This should include a timeframe of when you should deliver by. If the buyer has not set any deliverables, then we encourage you to get in touch with them directly via our messaging platform. To do so, you can follow our handy guide here. Once you’re happy with the deliverables, it’s now over to you! Create, upload, or record the content. Once it’s live, please let the buyer know. Remember, you can stay in touch and ask the buyer any questions as you navigate your deal.
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When do I get paid?The funds will be available in your account immediately. Once you’ve delivered, and the buyer is happy, we will then be able to transfer the funds to your bank account. You will need to request these funds first. You can use our guide here under “How do I withdraw tokens?” Once requested, your funds will be in your bank account within 40 days.
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How do I talk to the person who bid on my inventory?You can do this via our messaging platform. To find out how to do this, follow our handy how-to guide here.
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Is there a way to duplicate my inventory to save time?Yes. To do so, go to the line of inventory you’d like to duplicate and select the 3 dots on the right-hand side. Then select “Duplicate Inventory”. This will duplicate the inventory completely and change the name to [name] Duplicate. You can then go through the details and change anything you need. Please note, you won’t be able to change which entity this is assigned to, so please make sure you check that before you duplicate.
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How do I view my inventory in one place?You have two options for this, and it depends on why you want to view the inventory. If you’re looking to edit the inventory, you can follow the editing guide here. If you’d like to view total amount of bids per entity, you can view this within your ‘Owned Inventory’. To do this: Go to ‘Portfolio’ and then select ‘Owned Inventory’. You’ll see a table of your sponsorship entities. You can see some topline detail on the bids on this inventory. To see more information, click on the relevant line of inventory. You’ll then see this split by the opportunities within that inventory
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How do I manage bids that come in?Whenever you receive a bid, you’ll get an email from our support inbox, as well as a notification within our platform. There are links in both of these notifications to take you to our Trade Desk. Our Trade Desk is also located in the navigation on the platform. To view your bids, click onto this page. All your bids will be listed on this page. If the page is blank, this means you have no current bids. If you believe you have bids but they’re not showing, please contact us. To view the bid, click the ‘View’ button on the bid line. This will then bring up all bids you have on that individual piece of inventory. To see more detail of each of the bids, click on the bid box, and this will show you the details from the buyer. When you’re ready to manage the bid, click on the specific bid and select the option: Accept or Reject. If you accept the bid, this automatically goes to the Sold Inventory page. To see this, follow the guide above. If you reject the bid, this will be removed from your view. If you believe you have rejected a bid accidentally, please contact us. Please note, if you have multiple bids for the same piece of inventory, some bids may be automatically rejected if you no longer have the space to accommodate for them. To combat this, ensure you’re only accepting the bids you want. You can also go back and up the quantity of your inventory if you believe you have more bids you want to accept. If you want to edit the quantity, view our guide above.
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I've made a mistake, how do I edit my inventory?To edit your inventory, go to the line of the inventory you’d like to edit and select the 3 dots on the right-hand side. Select which option is right for you: Edit Sponsorship Entity or Edit Opportunity. Once clicked, the modal will appear again, and you can make the necessary changes. Remember to click ‘Update’ when you’re ready.
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Can I send attachments over the platform?Not right now, but we’re working on it!
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What if the person or company doesn’t respond to me?If you believe you need to talk to a person or company and they either haven’t accepted your request, or haven’t responded, then please get in touch with us. You can do this via the messaging system, or via email.
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Why do I have to request to chat?We’ve adding this level of security so that companies and brands are not bombarded with messages that they otherwise wouldn’t receive. We want to make sure you’re only getting the right messages for you, and that you have the autonomy to reject those that don’t suit you.
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Can I archive a conversation if it's no longer needed?Yes, to do this, locate your message on the left-hand side. The area at the top of the conversation shows the users name, company, and subject. Here, there is also a button to archive. Click this, and the conversation will be archived.
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How do I accept or reject a request?When you’ve received a request, you’ll see a new button appear: ‘View requests’. Click on this button. Review your requests. Click the pink ‘Accept’ button. You will then see the message within the list on the left-hand side.
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Can I speak to a buyer or seller?Yes, you can do this via our in-platform messaging system. To request to speak to someone: Locate the messaging system by the icon in the top right-hand corner. On the left-hand side you will see a box called ‘Message Requests’ with a button that says ‘Request to chat’ Click this button. Select the company you would like to talk to. Select the subject of why you would like to talk to this person Click submit. This will then be sent to the company.
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Can I get support via the messaging system?Yes! This works the same way as it would if you were talking to a company. We automatically accept all of our requests and get back to you quickly, so you know you’re in safe hands.
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What happens when I request to chat?The company will receive your request and they will be able to accept or reject your request. If they accept it, then you can start a conversation. If they reject it, then you won’t be able to talk.
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What is the role of each user?Super User Receive welcome email. Set up your personal account. Add your currencies. You will not be able to do anything without this step. Please note, buyers will only be able to select one currency. Set up your company and bank details. Invite your team. Add funds to your account. Business User Sellers: Receive welcome email. Set up your profile. Upload your inventory. Manage your bids in the Trade Desk. View your owned and sold inventory. Buyers: Receive welcome email. Set up your profile. Create your campaigns. Search the marketplace using our filters. Make bids on relevant inventory. View your owned inventory. Finance User Receive welcome email. Set up your profile. Set up your company and bank details. Add funds to your account. Manage Invoices. Withdraw funds.
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How do I invite my team?The super user will need to login and go to ‘Users’ on the left-hand menu. Select the pink ‘Invite a user’ button on the right. Fill out all the details for the new user, ensuring you select the relevant role and account. If you make an error, you can always select ‘edit’ to update this.
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How do I set up my account?The super user will need to login via their sign-up link which will be sent directly to their email. Once you’ve signed in, click the icon in the top right-hand side and select ‘account’. Fill out and ensure all your personal details are up to date. Go to ‘Company Account’ on the left-hand menu. Update all your company details including the address. Scroll down to currencies. Select ‘Add new’ to add all the currencies you need (for Sellers, this will enable you to upload your inventory. For Buyers, this will enable you to search the marketplace). Ensure you add all of your bank details for each currency by selecting ‘Edit bank details’ (this can also be done by the relevant finance user).
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Why are there different users on your platform?Here at MEG, we have different type of user profiles so that you can ensure the right person has the right permissions. Super User: This user sets up your whole team to be able to use our platform. They can also do everything a business user and finance user can do. Business User: Sellers: This user can upload inventory, manage the bids in the trade desk and view owned and sold inventory. Buyers: This user can create campaigns, search the marketplace, make bids, and view owned inventory within the platform. Finance User: This user adds funds to your account and manages invoices and withdrawals.
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Why does the platform use ‘Tokens’?For security and compliance, all transactions are carried out transparently on the platform using tokens. This means that no money is exchanged directly between the buyer and the seller during the bid process. All financial transactions are carried out directly with us and money is released to the seller once deliverables have been met.
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How do I purchase tokens?Go to your Account. On the left-hand navigation, go to the area called ‘Funds’. Click the green ‘Purchase tokens’ button. Use the details provided to send a bank transfer. Please ensure all of the details are correct, and that you include the Transaction Reference as your reference. We’ll transfer the funds into your account once they are received.
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How does it work, and when do I get paid?As soon as the campaign has delivered, the seller can request funds from the platform. Once the request has been approved by our finance team, an invoice will automatically be generated, and payment will be made to the seller within 40 days.
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How do I export an invoice?Go to your Account. Scroll to the bottom of the page and on the left-hand side you’ll see an option called ‘Export’. Select ‘Invoice (Individual)’. Select the relevant invoice. Click ‘Export as a CSV’. If you need your invoice in any other format, please get in touch.
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Super usersOnly super users and finance users will have access to the finance area of our platform. Please make sure you are setting up your users correctly to ensure they have the right permissions. If you need to change someone’s permissions, go to the account guide here.
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How do I withdraw tokens?This works differently depending on the type of account you have. If you are a seller: You can only withdraw funds when a deal has been made, and therefore there is money in your account. To do this: On the left-hand navigation, go to the area called ‘Funds’. Click the red ‘Withdraw tokens’ button. Click the button ‘Select Sponsorship / Influencers’ Tick all of the boxes that apply to you that you would like to withdraw the funds for. Click ‘Redeem’. Scroll down and check the details are correct. Once you’re happy, click ‘Request Withdrawal’. This will then be sent to us, and we’ll transfer the funds to you. You can also see the status of any withdrawals in the table below. If you are a buyer: You can withdraw funds at any point. To do this: On the left-hand navigation, go to the area called ‘Funds’. Click the red ‘Withdraw tokens’ button. In the text box ‘Withdrawal Amount’, enter the amount you’d like to withdraw. Once you’re happy, click ‘Request Withdrawal’. This will then be sent to us, and we’ll transfer the funds to you. You can also see the status of any withdrawals in the table below.
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I think there’s a problem with my invoice, what do I do?If something doesn’t look right, please get in touch with us immediately so we can look into this for you.
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What are tokens?Tokens represent the funds that a buyer transfers onto the platform. A token’s value is the same, 1:1, with the user’s currency. Tokens do not exist outside of our platform.
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How do I view an invoice?Go to your Account. On the left-hand navigation, go to the area called ‘Invoices’. Your invoices will appear in a list format. Find the relevant invoice and click the pink ‘View Invoice’ button.
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